NORTHSTAR SHOP — DASHBOARD BRIEF
Reader: fictional operations lead.
Decision: what evidence is needed before recommending expansion of an initiative?
Source: unchanged Module 4 verified April–May 2026 extract; 44 unique orders.
Default: May 2026 / All channels / Completed orders / EUR.
Primary measures: completed value, completed count, AOV, delivery coverage.
Diagnostics: monthly completed value; channel AOV with group counts.
Filters: April, May, both months; All, Web, Store; synthetic empty test option.
Comparison: May versus April with the same channel. Other prior windows absent.
Narrative: observation, channel context, coverage/other limits, next investigation.
Evidence: inspectable completed-order table and visible definitions.
Visual direction: navy text, teal accents, restrained lavender context panel.
Keep labels, numbers and keyboard use meaningful without colour alone.
No live feed, source uploads, marketing ROI, profit, customer conversion or causal
claim. No registration/payment required. No named reviewer or certification.
Learner scaffold is a wireframe, not a functioning report. Build in your preferred
local tool; inspect the working offline HTML after attempting the exercises.